Who we are
Innovative Retail Group (IRG) is a leading force in the airport concessions industry, delivering curated, high-quality dining and retail experiences. With a focus on bringing local flavor and innovation to airports, IRG operates 15 premium locations exclusively at Denver International Airport (DEN), driving over $70 million in annual revenue. The portfolio includes a variety of concepts ranging from upscale restaurants to casual quick-service spots, and top-tier retail offerings such as WH Smith.
IRG’s strength lies in its ability to seamlessly integrate iconic local brands, transforming the airport landscape into a destination that reflects the character of the city it serves. Specializing in both full-service and quick-service dining, as well as retail, IRG ensures a memorable experience for travelers, whether they’re seeking a gourmet meal or a quick grab-and-go option.
As a minority-owned, ACDBE-certified enterprise, IRG has consistently maintained strong partnerships with key airport stakeholders, securing its position as a trusted and innovative concessionaire. With a focus on operational excellence and customer satisfaction, IRG continues to raise the bar in airport dining and retail, ensuring that each stop at one of their locations is a standout moment in the traveler’s journey.
Our Team
Huy Pham - Founder & CEO
Huy Pham, Founder and CEO of Innovative Retail Group LLC (IRG) and Phamtastic Concessions LLC, brings over two decades of experience transforming airport dining and retail across the country. A visionary leader in the concessions industry, Mr. Pham and his joint venture partners have built a national portfolio of more than 40 locations—including 20 at Denver International Airport (DEN), 12 at Minneapolis–St. Paul International Airport (MSP), and 13 at Detroit Metropolitan Wayne County Airport (DTW)—collectively generating over $140 million in annual revenue.
Through IRG, Phamtastic Concessions, and their joint venture partners, Mr. Pham has cultivated partnerships with renowned local and national brands such as Mercantile Dining & Provision, Bar Dough, Smashburger, Modern Market, WH Smith, Aviano Coffee and Mizu Izakaya. Together, these ventures have redefined airport dining by combining operational excellence, local authenticity, and traveler convenience.
Across his career, Mr. Pham and his partners have generated over $1 billion in total airport revenue and earned multiple industry accolades, including “Best New Concept” for Modern Market and recognition from the James Beard Foundation for collaborations with award-winning chefs. A certified minority business owner with ACDBE and SBEC certifications in multiple states, Mr. Pham continues to lead both Innovative Retail Group and Phamtastic Concessions with a focus on innovation, partnership, and quality—shaping a new era of airport hospitality where community and travel meet seamlessly.
Andres Mora - Director of Business Development
Andres Mora brings over 17 years of experience in the food and beverage industry, where he has built a reputation for operational excellence, strategic growth, and strong team leadership. As Director of Business Development for Innovative Retail Group LLC (IRG) and Phamtastic Concessions LLC, he oversees daily operations—alongside the companies’ joint venture partners—and drives expansion across a portfolio of more than 40 airport locations nationwide, collectively generating over $140 million in annual revenue.
Andres plays a key role in navigating complex RFP processes, securing new airport contracts, and cultivating strategic partnerships with both local and national brands. He also manages and develops relationships with airport leadership and concessions management teams, ensuring alignment between operator performance, brand standards, and airport objectives.
Prior to entering the airport sector, Andres led operations for several of Denver’s most notable food and beverage groups, where he implemented scalable systems, introduced new revenue streams, and elevated guest experiences—laying the foundation for his data-driven approach to concept growth and execution.
Through his focus on quality, collaboration, and innovation, Andres continues to advance the shared mission of Innovative Retail Group and Phamtastic Concessions: redefining airport dining through authenticity, excellence, and partnership.